Pronovias teams up with supermodel Ashley Graham

Model Ashley Graham with her designs
Model Ashley Graham with her designs

Ashley Graham – what a hero. The curvy supermodel has done so much for womankind’s collective self-esteem and self-acceptance, broken down barrier after barrier, and challenged every beauty standard going. Now, she’s set her sights on bridal.

Teaming up with the mighty Pronovias, Ashley has devised an inclusive range of gowns available in sizes 0 to 34, cut to fit and flatter any figure. And we mean any.

“From shopping for the perfect wedding dress, to the big reveal on your big day, women should feel confident and empowered throughout the entire process,” asserts Ashley.

Dehaven gown by Ashley Graham X Pronovias
Dehaven gown, £POA, Ashley Graham X Pronovias

“When I shopped for my dress ten years ago, I had difficulty finding a style in my size that fitted well and made me feel special. It’s necessary for the bridal industry to be an advocate for inclusivity and body diversity, and therefore I’m honoured to partner with this luxury leader to offer beautiful and comfortable options in many sizes and styles.”

Where bootylicious babes have struggled to find enough choice in the past, this line covers nearly all bases: sleek mermaids, ethereal trains and frothy ballgowns. Our fave? Dehaven, above, £POA, a delicate blend of appliqué, finespun lace and trailing tulle cape.

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